EquiRatings, a sports data and analytics company that brings equine sports into the 21st century using data-driven insights. Their mission is to accelerate progress in all equine sports by providing information which allows their clients to create informed strategies and make better decisions, faster. From improving performance, guiding Olympic programs, managing risk, or engaging fans, EquiRatings provides evidence-based solutions using a proprietary blend of vision, technology, and innovation.
EquiRatings was already solving an industry-wide problem: making data meaningful in a sport historically based on intuition. Now, they required a solution that could help them level up their analysis capabilities and marry data with story.
SAP Analytics Cloud predictive scenarios allowed the EquiRatings team to pair their domain knowledge with a user friendly interface and automated predictive models. This meant that a small team of analysts were able to introduce probability into one of the world’s most unpredictable sports. Access to a global dataset, deep domain knowledge, and SAP technology have enabled EquiRatings to sit at the heart of decision-making in the sport–advising teams, managing risk, and uncovering major news stories previously hidden in the data.